About page

Our culture-led approach unlocks brands with strong identities, embraced with pride and lived with enthusiasm by their fans.
What we do
BRAND
- Research & Insights
- Naming
- Sonic Identity
- Brand Strategy
- Visual Identity
- Motion Identity
- Brand Architecture
- Tone of Voice
- Generative Design
EXPERIENCE
- Merchandising
- Hospitality
- Brand spaces
- TV /Broadcast
- Stadium Dressing
- Event protocols
- Motion Graphics
- Signage
- Mascotte
DIGITAL
- Web design
- SoMe
- UX / UI
- Brand Center
AWARDS
We’ve collected awards along the way
GRAND PRIX STRATÉGIES DU DESIGN
- 2025
Silver
Ligue 1 / Ligue 2 rebranding with Ligue de Football Professionnel - Cat. Design / visual identity
- 2023
Bronze
FF MOTO rebranding - Cat. Design / visual identity
LE CLUB DES D.A
- 2025
Silver
LIGUE 1+ with Ligue de Football Professionnel - Cat. Branding / Design
GRAND PRIX STRATÉGIES DU SPORT
- 2025
Silver
FRENCH FEDERATION OF TABLE TENNIS - Cat. Design / visual identity
- 2025
Bronze
LIGUE1+ with Ligue de Football Professionnel - Cat. Design / visual identity
- 2023
Bronze
LOSC - Cat. Design / visual identity
- 2022
Gold
RACING CLUB DE LENS - Cat. Design / visual identity
- 2022
Silver
FINISHERS - Cat. Design / visual identity
- 2021
Bronze
PUMA - Cat. Design / visual identity
TROPHÉES SPORSORA
- 2026
Gold
ROLEX PARIS MASTERS with French Federation of Tennis - Cat. Marketing strategy for a rights holder
GRAND PRIX DU SPORT BUSINESS
- 2025
Gold
FRENCH FEDERATION OF TABLE TENNIS - Cat. Design / visual identity
- 2025
Silver
LIGUE1+ with Ligue de Football Professionnel - Cat. Design / visual identity
CLIENTS
Trusted by leading clubs, brands, and organizations who share our passion for bold identities.
- AS Monaco FC

- BNP

- CAF

- CNOSF

- DECATHLON

- FDJ

- FFT

- FRANCE RUGBY

- FIBA

- LFP

- M&C

- PUMA

- OM

- ROLAND GARROS

- ROLEX

- UEFA

- UTMB

- WEC

- ACO

- AS Monaco Basketball

- ASO

- Betclic

- CDES

- CITROEN

- DANONE

- ECOTRAIL

- ENGIE

- EPCR

- EQUIDIA

- ESTAC

- FC NANTES

- FFBAD

- FFF

- FF HANDBALL

- FF MOTO

- FFTT

- FF VOILE

- FF VOLLEY

- FIA

- FINSIHERS

- FITNESS PARK

- FRANCE GALOP

- FRANCE LUTTE

- LNH

- LNR

- LOSC

- MICHELIN

- MOLTEN

- NESTLE WATERS

- OC SPORT

- PFC

- PSG

- RCL

- RCT

- RENAULT

- STADE REIMS

- STADE ROCHELAIS

- TF

- UBER EATS

- URBAN SOCCER

OUR LEADERSHIP
The team behind Leroy Tremblot!
Céline Durand

- CEO
Co-founder of The Fan Syndicate group and co-president of Leroy Tremblot, Céline is shaping a sports-focused group dedicated to helping industry players emerge, combining creative excellence with business performance.
Thibaut Cornet

- CEO
Formerly with the TBWA and GREY networks as an account manager and strategic planner, Thibaut Cornet is the co-founder and co-CEO of THE FAN SYNDICATE GROUP, an independent sports-focused communications group overseeing the agencies LAFOURMI and LEROY TREMBLOT.
Dominique Jubert

- Managing director
Dominique supports sports brands with strong commercial and operational expertise. From the 1998 France World Cup to today, he brings a pragmatic, performance-driven approach.
Jordane Rabute

- Head of strategic planning
Jordane helps brands shape platforms and strategic recommendations. His hybrid background fuels an insight-driven, impact-focused approach.
Christoph Stolberg

- Creative director
Christoph designs identities where motion meets design. With experience across top global agencies, he brings a bold, high-level creative vision to every project.
Thibault Van der Schooten

- Consulting director
Consulting Director, Thibault develops brand strategies at the intersection of sport and culture. He supports institutions and major clients with a sharp strategic and editorial approach.
CAREER
We’re always looking for sharp thinkers, strong designers, and collaborative minds.
NETWORK
Leroy Tremblot is part of The Fan Syndicate Group, an all-in-one sports creative partner
Fans first
The Fan Syndicate is a leading independent communication group exclusively dedicated to the world of sports. Driven by a unique dual culture of advertising and design, we support over 30 clients across the entire marketing value chain. With a dedicated team of 50+ permanent experts and €9M+ in revenues in 2025, we master everything from brand fundamentals—such as platforms, design systems, and sonic identities—to high-impact campaigns and activations. Our mission is to transform sports audiences into engaged communities, driving brand preference and business performance through deep cultural insights.

